Circulation and Audience
When Shojo Beat launched, it had a circulation of 20,000. In 2006, its average circulation had increased to 35,000, of which 41% were distributed through subscriptions, and the rest sold in newsstands and stores. In 2007, the circulation grew to 38,000, and subscriptions increased to 51%. The magazine's audience was overwhelmingly female, comprising 91% of its readers. Targeted towards "young women", Shojo Beat's "core audience" was between the ages of 13 and 19 and made up 61% of its readers; 47% of readers were 12–17 and 45% were 18–34.
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Famous quotes containing the words circulation and/or audience:
“We did not heed the sentries at the gate, nor did they us, and what under the sun they were placed there for, unless to hinder a free circulation of the air, was not apparent.”
—Henry David Thoreau (1817–1862)
“When you are writing before there is an audience anything written is as important as any other thing and you cherish anything and everything that you have written. After the audience begins, naturally they create something that is they create you, and so not everything is so important, something is more important than another thing ...”
—Gertrude Stein (1874–1946)