Famous quotes containing the words secondary and/or sponsor:
“The prime purpose of being four is to enjoy being four—of secondary importance is to prepare for being five.”
—Jim Trelease (20th century)
“The most puzzling thing about TV is the steady advance of the sponsor across the line that has always separated news from promotion, entertainment from merchandising. The advertiser has assumed the role of originator, and the performer has gradually been eased into the role of peddler.”
—E.B. (Elwyn Brooks)
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