Rough Guides

Rough Guides

Rough Guides Ltd is a travel guidebook and reference publisher, owned by Pearson PLC. Their travel titles cover more than 200 destinations, and are distributed worldwide through the Penguin Group. The series began with the 1982 Rough Guide to Greece, a book conceived by Mark Ellingham, who was dissatisfied with the polarisation of existing guidebooks between cost-obsessed student guides and "heavyweight cultural tomes." Initially, the series was aimed at low-budget backpackers. The Rough Guides books have incorporated more expensive recommendations since the early 1990s, and books have had colour printing since the late 1990s, which are now marketed to travelers on all budgets. Much of the books' travel content is also available online.

Ellingham left Rough Guides in November 2007, after the company had celebrated "25 Rough Years" with a celebratory series of books, to set up a new green and ethical imprint, GreenProfile, at Profile Books. Rough Guides is now run by co-founder Martin Dunford (travel) and Andrew Lockett (reference), under the aegis of Penguin. It is based at the Penguin offices at 80 Strand, London, with a satellite office in Delhi.

The slogan of Rough Guides is "Make the Most of Your Time on Earth".

Read more about Rough Guides:  Books, Music, Television, Environmental Campaigns, Discography

Famous quotes containing the words rough and/or guides:

    Evil can be got very easily and exists in quantity: the road to her is very smooth, and she lives near by. But between us and virtue the gods have placed the sweat of our brows; the road to her is long and steep, and it is rough at first; but when a man has reached the top, then she is easy to attain, although before she was hard.
    Hesiod (c. 8th century B.C.)

    And time brings down what is both strong and tall.
    But plants new set to be eradicate,
    And buds new blown, to have so short a date,
    Is by his hand alone that guides nature and fate.
    Anne Bradstreet (c. 1612–1672)