History
See also: History of Rioja wineThe harvesting of wine in La Rioja has an ancient lineage with origins dating back to the Phoenicians and the Celtiberians. The earliest written evidence of the existence of the grape in La Rioja dates to 873, in the form of a document from the Public Notary of San Millán dealing with a donation to the San Andrés de Trepeana (Treviana) Monastery. As was the case in many Mediterranean lands in mediaeval times, monks were the main practitioners of winemaking in La Rioja and great advocates of its virtues. In the thirteenth century, Gonzalo de Berceo, clergyman of the Suso Monastery in San Millán de la Cogolla (La Rioja) and Spain's earliest known poet, mentions the wine in some of his works.
In the year 1063, the first testimony of viticulture in La Rioja appears in the "Carta de población de Longares" (Letter to the Settlers of Longares). The King of Navarra and Aragon gave the first legal recognition of Rioja wine in 1102. In 1560, harvesters from Longares chose a symbol to represent the quality of the wines. In 1635, the mayor of Logroño prohibited the passing of carts through streets near wine cellars, in case the vibrations caused a deterioration of the quality of the wine. Several years later, in 1650, the first document to protect the quality of Rioja wines was drawn up. In 1790, at the inaugural meeting of the Real Sociedad Económica de Cosecheros de La Rioja (Royal Economic Society of Rioja Winegrowers), many initiatives as to how to construct, fix, and maintain the roads and other forms of access for transportation of wine were discussed. The Society was established to promote the cultivation and commercialisation of Rioja wines and 52 Rioja localities participated.
In 1852, Luciano Murrieta created the first fine wine of the Duque de la Victoria area, having learned the process in Bordeaux. In 1892, the Viticulture and Enology Station of Haro was founded for quality-control purposes. In 1902, a Royal Decree determining the origin of Rioja wines is promulgated. The Consejo Regulador (Regulating Council) was created in 1926 with the objective of limiting the zones of production, expanding the warranty of the wine and controlling the use of the name "Rioja". This Council became legally structured in 1945 and was finally inaugurated in 1953. In 1970 the Regulations for Denominación de Origen were approved as well as Regulations for the Regulating Council. In 1991, the prestigious "Calificada" (Qualified) nomination was awarded to La Rioja, making it Spain's first Denominación de Origen Calificada (DOCa).
In 2008, the Regulatory Council for the La Rioja Denomination of Origin created a new logo to go on all bottles of wine produced under this designation. From now on bottles of wine from the La Rioja Qualified Denomination of Origin will no longer bear the familiar logo. In an attempt to appeal to younger wine-lovers, the long-standing logo will now be replaced with a brighter, more modern logo with cleaner lines. The aim is to reflect the new, modern aspects of wine-growing in La Rioja without detracting from the traditional wines. In theory, the new logo represents a Tempranillo vine symbolising “heritage, creativity and dynamism”. Consumers should start seeing the labels in October 2008. The Joven from 2008, Crianza from 2006, Reserva from 2005, and Gran Reserva from 2003 being released this year should bear the new label, in theory.
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