Revealed Preference
Revealed preference theory, pioneered by American economist Paul Samuelson, is a method for comparing the influence of policies on consumer behavior. These models assume that the preferences of consumers can be revealed by their purchasing habits. Revealed preference theory came about because existing theories of consumer demand were based on a diminishing marginal rate of substitution (MRS). This diminishing MRS relied on the assumption that consumers make consumption decisions to maximize their utility. While utility maximization was not a controversial assumption, the underlying utility functions could not be measured with great certainty. Revealed preference theory was a means to reconcile demand theory by defining utility functions by observing behavior.
Read more about Revealed Preference: Definitions and Theory, Motivation, Criticism
Famous quotes containing the words revealed and/or preference:
“The outward is only the outside of that which is within. Men are not concealed under habits, but are revealed by them; they are their true clothes.”
—Henry David Thoreau (1817–1862)
“Among all the world’s races, some obscure Bedouin tribes possibly apart, Americans are the most prone to misinformation. This is not the consequence of any special preference for mendacity, although at the higher levels of their public administration that tendency is impressive. It is rather that so much of what they themselves believe is wrong.”
—John Kenneth Galbraith (b. 1908)