Direct Marketing
RDA offers many mail-order products included with "sweepstakes" or contests. U.S. Reader's Digest and the company's other U.S. magazines do not use sweepstakes in their direct mail promotions.
Read more about this topic: Reader's Digest
Famous quotes containing the word direct:
“A temple, you know, was anciently “an open place without a roof,” whose walls served merely to shut out the world and direct the mind toward heaven; but a modern meeting-house shuts out the heavens, while it crowds the world into still closer quarters.”
—Henry David Thoreau (1817–1862)