Direct Marketing
RDA offers many mail-order products included with "sweepstakes" or contests. U.S. Reader's Digest and the company's other U.S. magazines do not use sweepstakes in their direct mail promotions.
Read more about this topic: Reader's Digest
Famous quotes containing the word direct:
“Parliament must not be told a direct untruth, but it’s quite possible to allow them to mislead themselves.”
—Norman Tebbit (b. 1931)