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"Quality time" (QT) is an informal reference to time spent with loved ones (e.g., close family, partners or friends) that is in some way important, special, productive or profitable. It is time that is set aside for paying full and undivided attention to the person or matter at hand. It may also refer to time spent performing some favorite activity.
"Quality time" (noun phrase) is a relatively new expression, in use since the 1970s. One of the earliest records of this phrase in print was in the Maryland (USA) newspaper The Capital, January 1973, in the article "How To Be Liberated":
The major goal of each of these role changes is to give a woman time to herself, Ms. Burton explained. "A woman's right and responsibility is to be self fulfilling," she said. She gives "quality time" rather than "quantity time" to each task, whether it be writing, cleaning the house or tending the children.Famous quotes containing the words quality and/or time:
“A quality is something capable of being completely embodied. A law never can be embodied in its character as a law except by determining a habit. A quality is how something may or might have been. A law is how an endless future must continue to be.”
—Charles Sanders Peirce (1839–1914)
“The vines of her arms
didn’t cling to the ends of his clothes,
or did she plant herself in the doorway,
hurl herself at his feet,
or utter the word “Stay!”
But as that fool began to go
at the time when it was dark with swarming clouds,
the slim girl blocked her lover’s way
with only a rising river
made with her flood of tears.”
—Amaru (c. seventh century A.D.)