Salaries
In the United States, public relations professionals earn an average annual salary of $49,800 which compares with £40,000 for a practitioner with a similar job in the UK. Top earners make around $89,220 annually, while entry-level public relations specialists earn around $28,080. Corporate, or in-house communications is generally more profitable, and communications executives can earn salaries in the mid six-figures, though this only applies to a fraction of the sector's workforce.
The role of public relations professionals is changing because of the shift from traditional to online media. Many PR professionals are finding it necessary to learn new skills and to examine how social media can impact a brand's reputation.
Read more about this topic: Public Relations
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“We enter parliament in order to supply ourselves, in the arsenal of democracy, with its own weapons.... If democracy is so stupid as to give us free tickets and salaries for this bear’s work, that is its affair.... We do not come as friends, nor even as neutrals. We come as enemies. As the wolf bursts into the flock, so we come.”
—Joseph Goebbels (1897–1945)