Profit Margin - Confusion

Confusion

Profit margin is frequently confused with markup. It's not uncommon for entrepreneurs to erroneously claim profit margins over 100%. Most likely these entrepreneurs are referring to the markup on a product as a percentage of product cost.

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Famous quotes containing the word confusion:

    Of late the new “life philosophy” has shown a tendency to relapse into a bewildering confusion of logical and poetical means of expression.
    Johan Huizinga (1872–1945)

    The confusion of emotions with behavior causes no end of unnecessary trouble to both adults and children. Behavior can be commanded; emotions can’t. An adult can put controls on a child’s behavior—at least part of the time—but how do you put controls on what a child feels? An adult can impose controls on his own behavior—if he’s grown up—but how does he order what he feels?
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    A woman’s beauty is a storm-tossed banner;
    Under it wisdom stands, and I alone
    Of all Arabia’s lovers I alone
    Nor dazzled by the embroidery, nor lost
    In the confusion of its night-dark folds,
    Can hear the armed man speak.
    William Butler Yeats (1865–1939)