Profit Margin - Confusion

Confusion

Profit margin is frequently confused with markup. It's not uncommon for entrepreneurs to erroneously claim profit margins over 100%. Most likely these entrepreneurs are referring to the markup on a product as a percentage of product cost.

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Famous quotes containing the word confusion:

    “The LORD will afflict you with madness, blindness, and confusion of mind; you shall grope about at noon as blind people grope in darkness, but you shall be unable to find your way; and you shall be continually abused and robbed, without anyone to help.”
    —Bible: Hebrew, Deuteronomy 28:28,29.

    “Perfection of means and confusion of goals seem—in my opinion—to characterize our age.”
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