The PAC Backlash
In the wake of the 2010 landmark case filed by Citizens United that allowed unlimited political spending by unions and corporations, Republican Senator John McCain, co-crafter of the 2002 Bipartisan Campaign Reform Act, said "there's going to be, over time, a backlash ... when you see the amounts of union and corporate money that's going to go into political campaigns". Attorney James Bopp Jr, who first stated “No one that matters cares”, has subsequently stated members of Congress may realize "they have cut their own throats."
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Voter backlash, legal backlash, and congressional backlash are all occurring. Contrary to many opinions that voter backlash would occur, research early in the 2012 campaign indicated most voters found negative advertising informative and candidates benefited from negative advertising sponsored by PACs.
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