Media
Further information: Pittsburgh Steelers Radio NetworkAs of 2006, the Steelers' flagship radio stations were WDVE 102.5 FM and WBGG 970 AM. Both stations are owned by Clear Channel Communications. Games are also available on 51 radio stations in Pennsylvania, Western Maryland, Ohio, and Northern West Virginia. The announcers are Bill Hillgrove and Tunch Ilkin. Craig Wolfley is the sideline reporter. Myron Cope, the longtime color analyst and inventor of the "Terrible Towel", retired after the 2004 season, and died in 2008.
Pre-season games not shown on one of the national broadcasters are seen on CBS O&O KDKA-TV, channel 2; sister CW O&O WPCW, channel 19; and Root Sports Pittsburgh. KDKA-TV's Bob Pompeani and former Steelers lineman Edmund Nelson do the announcing for the pre-season games, as well as the two hosting the pre-game program Steelers Kickoff during the regular season prior to the national airing of The NFL Today. The two also host the Steelers Postgame Extra following the game on days when CBS does not have that week's NFL doubleheader. Coach Mike Tomlin's weekly press conference is shown live on Root Sports Pittsburgh.
National NFL Network broadcasts are shown locally on KDKA-TV or sister station WPCW (which shows KDKA-TV's normal CBS programming when KDKA shows the game, during which normal CW programming is pre-empted), while national ESPN broadcasts are shown locally on WTAE-TV, channel 4. (WTAE-TV is owned by the Hearst Corporation, which owns a 20% stake in ESPN.) By virtue of being members of the AFC, most of the Steelers' games air on CBS except for home games against NFC opponents, which air locally on WPGH-TV, which is a Fox affiliate.
The team announced a one-year agreement with Mexico City radio station XHM-FM to bring Steelers games in Spanish on the radio in Mexico. The Steelers are only the third NFL team with a Spanish radio affiliate in Mexico.
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Famous quotes containing the word media:
“The media have just buried the last yuppie, a pathetic creature who had not heard the news that the great pendulum of public conciousness has just swung from Greed to Compassion and from Tex-Mex to meatballs.”
—Barbara Ehrenreich (b. 1941)
“Never before has a generation of parents faced such awesome competition with the mass media for their childrens attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)