Pie Chart - Use, Effectiveness and Visual Perception

Use, Effectiveness and Visual Perception

Statisticians generally regard pie charts as a poor method of displaying information, and they are uncommon in scientific literature. One reason is that it is more difficult for comparisons to be made between the size of items in a chart when area is used instead of length and when different items are shown as different shapes.

Further, in research performed at AT&T Bell Laboratories, it was shown that comparison by angle was less accurate than comparison by length. This can be illustrated with the diagram to the right, showing three pie charts, and, below each of them, the corresponding bar chart representing the same data. Most subjects have difficulty ordering the slices in the pie chart by size; when the bar chart is used the comparison is much easier. Similarly, comparisons between data sets are easier using the bar chart. However, if the goal is to compare a given category (a slice of the pie) with the total (the whole pie) in a single chart and the multiple is close to 25 or 50 percent, then a pie chart can often be more effective than a bar graph.

However, the research of Spence and Lewandowsky did not find pie charts to be inferior. Participants were able to estimate values with pie charts just as well as with other presentation forms.