Influence
In Reading with Oprah: The Book Club That Changed America, Kathleen Rooney describes Winfrey as "a serious American intellectual who pioneered the use of electronic media, specifically television and the Internet, to take reading—a decidedly non-technological and highly individual act—and highlight its social elements and uses in such a way to motivate millions of erstwhile non-readers to pick up books."
Business Week stated:
Perhaps the most astonishing aspect of the Oprah phenomenon is how outsized her power is compared with that of other market movers. Some observers suggest that Jon Stewart of Comedy Central's The Daily Show could be No. 2. Other proven arm-twisters include Fox News's Sean Hannity, National Public Radio's Terry Gross, radio personality Don Imus, and CBS' 60 Minutes. But no one comes close to Oprah's clout: Publishers estimate that her power to sell a book is anywhere from 20 to 100 times that of any other media personality.
In 2009 it was reported that the influence of Winfrey's book club had even spread to Brazil with picks like A New Earth dominating Brazil's best-seller list.
The club generated so much success for some books that they went on to be adapted into films. This subset includes The Deep End of the Ocean and The Reader.
At the shows conclusion in May 2011, Nielsen BookScan created a list of the top-10 bestsellers from the Clubs final 10 years (prior data was unavailable). The top four with sales figures as of May 2011:
- Eckhart Tolle, A New Earth (2005), 3,370,000 copies
- James Frey, A Million Little Pieces, 2,695,500 copies
- Elie Wiesel, Night, 2,021,000 copies
- Cormac McCarthy, The Road, 1,385,000 copies
Read more about this topic: Oprah's Book Club
Famous quotes containing the word influence:
“The question of place and climate is most closely related to the question of nutrition. Nobody is free to live everywhere; and whoever has to solve great problems that challenge all his strength actually has a very restricted choice in this matter. The influence of climate on our metabolism, its retardation, its acceleration, goes so far that a mistaken choice of place and climate can not only estrange a man from his task but can actually keep it from him: he never gets to see it.”
—Friedrich Nietzsche (18441900)
“What arouses the indignation of the honest satirist is not, unless the man is a prig, the fact that people in positions of power or influence behave idiotically, or even that they behave wickedly. It is that they conspire successfully to impose upon the public a picture of themselves as so very sagacious, honest and well-intentioned.”
—Claud Cockburn (19041981)
“I have thought a sufficient measure of civilization is the influence of good women.”
—Ralph Waldo Emerson (18031882)