Media
On April 2, 2009, Ohio State signed a 10-year media-rights agreement with IMG College and RadiOhio, worth nearly $128 million, the largest such agreement in college sports.
Read more about this topic: Ohio State Buckeyes
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“The media network has its idols, but its principal idol is its own style which generates an aura of winning and leaves the rest in darkness. It recognises neither pity nor pitilessness.”
—John Berger (b. 1926)
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