History
Inspired by a visit to Japan, Black & More (Coldcut) primarily created Ninja Tune in 1990 to act as a vehicle by which they could release music of a more underground nature, free from the restraints placed on artists by major labels (the same restraints that were put on them via their brief stints with Arista and Big Life).
In 1994, Matt Black's close friend Mixmaster Morris introduced Matt to Openmind - a DJ & design collective in Camberwell - at the Telepathic Fish chill-out club they were running. Openmind included Kevin Foakes aka Strictly Kev of DJ Food. After submitting a re-styled company logo he was employed by Ninja Tune in the capacity of overall design consultant.
Read more about this topic: Ninja Tune
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