The Target Holidazzle Parades are a series of parades located on Nicollet Mall in downtown Minneapolis, Minnesota. The parades are held from the day after Thanksgiving until a couple days before Christmas. The parade was started in the early 1990s in order to increase business for the downtown stores.
Macy's, sponsor of the Macy's Thanksgiving Day Parade in New York City and the Celebrate the Season Parade in Pittsburgh, Pennsylvania, is a former sponsor. The current sponsor is Target Corporation; Target formerly sponsored the State Street Thanksgiving Parade in Chicago.
Read more about this topic: Nicollet Mall
Famous quotes containing the word parades:
“The era of long parades past an official podium filled with cold faces is gone. Celebrating is now a right, not a duty.”
—Lothar De Maizière (b. 1940)