Embargoed Press Release
Sometimes a press release is distributed early and embargoed — that is, news organizations are requested not to report the story until a specified time. For instance, news organizations usually receive a copy of presidential speeches several hours in advance. Product or media reviewers are commonly given a sample or preview of a product ahead of its release date.
Unless the journalist has voluntarily agreed to honor the embargo in advance, usually via a legally binding non-disclosure agreement, the journalist is under no obligation to honor it. However, even in the absence of any obligation, news organizations generally do not break the embargo for sources that they wish to cultivate. If they do, then the agency or client that sent the release may blacklist them.
Read more about this topic: News Release
Famous quotes containing the words press and/or release:
“The eating of a MacDonalds meal is like the reading of Readers Digestsmall, easily digested, carefully processed, carefully cut down, abridged. Readers Digest gives us knowledge that is easily compartmentalized, simplified, ideologically sound.”
—Clive Bloom, British educator. MacDonalds Man Meets Readers Digest, Readings in Popular Culture: Trivial Pursuits?, St. Martins Press (1990)
“If I were to be taken hostage, I would not plead for release nor would I want my government to be blackmailed. I think certain government officials, industrialists and celebrated persons should make it clear they are prepared to be sacrificed if taken hostage. If that were done, what gain would there be for terrorists in taking hostages?”
—Margaret Mead (19011978)