Media Coverage
In 2007, the NLL had a regularly scheduled "Game of the Week" on Versus, the network formerly known as OLN and home of the Indycar Series, NHL, Tour de France, and PBR. For the 2008 season, due to dispute between the Professional Lacrosse Players' Association and the NLL owners in completing the collective bargaining agreement, the "Game of the Week" on Versus was cancelled. Previously, the NLL has had its All-Star Games and Championship games on NBC in 2005 and ESPN2 in 2006. In the early 2000s, CNN Sports Illustrated aired NLL games regularly. For the 2011 season, the NLL would return to Versus, beginning with coverage of the 2011 All-Star Game, followed by 6 weekly games, and two playoff games, one of these being the championship game. Beginning with the 2012 NLL season, U.S. broadcast rights will shift to CBS Sports Network, which will carry eight regular season games, all of them live. In Canada, TSN2 also airs NLL games, however their game coverage is primarily focused on the Toronto Rock.
Also in 2007, the NLL signed an agreement with Sirius Satellite Radio, who has been named "Official Satellite Radio Partner". The pact includes a "Game of the Week" as well as weekly highlight show.
Since the 2009 season, all NLL games have been carried on the streaming video platform and web site Livestream The TSN2 coverage is also available on ESPN3.
The league is covered by websites and outlets such as the Toronto Sun, Yahoo, and select radio stations in Canada. Website coverage includes IL Indoor and In Lax We Trust.
Read more about this topic: National Lacrosse League
Famous quotes containing the word media:
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)