Merchandising
A number of Nancy Drew products have been licensed over the years, primarily in the 1950s, 1960s, and 1970s. Parker Brothers produced a "Nancy Drew Mystery Game" in 1957 with the approval of the Stratemeyer Syndicate. In 1967 Madame Alexander produced a Nancy Drew doll. The doll carried binoculars and camera and was available in two outfits: with a plaid coat or a dress and short jacket. Harriet Adams disapproved of the doll's design, believing Nancy's face to be too childish, but the doll was marketed nonetheless. Various Nancy Drew coloring, activity, and puzzle books have also been published, as has a Nancy Drew puzzle. A Nancy Drew Halloween costume and a Nancy Drew lunchbox were produced in the 1970s as television show tie-ins.
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