Mutual Gains Bargaining (MGB) is an approach to collective bargaining intended to reach win-win outcomes for the negotiating parties.
Instead of the traditional adversarial (i.e., "win/lose") approach (also known as "positional bargaining"), the mutual gains approach is quite similar to Principled Negotiation (first described by Roger Fisher in his book Getting to YES), where the goal is to reach a sustainable (i.e., lasting) agreement that both parties (or all parties in a multi-party negotiation) can live with and support.
Mutual gains bargaining has been used successfully in such areas as labor-management relations and environmental negotiations.
Read more about Mutual Gains Bargaining: Some Principles of MGB
Famous quotes containing the words mutual and/or gains:
“We call it a Society; and go about professing openly the totalest separation, isolation. Our life is not a mutual helpfulness; but rather, cloaked under due laws-of-war, named “fair competition” and so forth, it is a mutual hostility.”
—Thomas Carlyle (1795–1881)
“An alliance is like a chain. It is not made stronger by adding weak links to it. A great power like the United States gains no advantage and it loses prestige by offering, indeed peddling, its alliances to all and sundry. An alliance should be hard diplomatic currency, valuable and hard to get, and not inflationary paper from the mimeograph machine in the State Department.”
—Walter Lippmann (1889–1974)