Mr. Clean Scenes Competition
In March 2007, Mr. Clean launched an online competition with YouTube that gave consumers the opportunity to create a commercial advertising the Mr. Clean Magic Eraser.
Entrants were asked to use up to 60 seconds of time for their advertisement. A prize of $10,000 was slated for the announced winner, based on an independent judging corporation's (D.L. Blair) scoring.
The competition ran through June 30, 2007. In September 2007, the $10,000 prize was awarded to the creator of the winning video "Here's To Stains.”
In 1998, Honda Motor Co. created an advertising campaign, including a television commercial, featuring Mr. Clean to represent Honda's clean running Accord along with other Honda products including lawnmowers, string trimmers, motorcycles, and marine engines.
Read more about this topic: Mr. Clean
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