Name Usage
Owner of trademark logo of Mille Miglia is the Automobile Club Brescia.
Mille Miglia is also the name of Alitalia's frequent flyer program.
Mille Miglia is also the name of a jacket, named after the race, inspired by the 1920s racewear and designed by Massimo Osti for his CP Company clothing label. The garment features goggles built into the hood and originally had a small circular window in the sleeve enabling the wearer to see their watch. The jackets have been produced for a long period and are still popular with British football casuals.
As a sponsor and timekeeper of the Storica event, the event has lent its name and its trademark logo to Chopard for a series of sport watches. For promotions Chopard uses photographs from the event by photographer Giacomo Bretzel.
Mille Miglia Red is the name for a color used by Chevrolet on its Corvette models. The color was offered between 1972 and 1975.
In 1982 the Mille Miglia endurance race was revived as a road rally event.
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