Midnight Releases
A distantly related phenomenon is the practice of premiering blockbuster films (e.g., the Lord of the Rings series, the Pirates of the Caribbean sequels, the Star Wars prequels, The Twilight Saga, the Spider-Man, Batman, and Harry Potter series) at midnight or 12:01 a.m. of the official release date. In 2011, Harry Potter and the Deathly Hallows: Part 2 set a new record for biggest midnight opening with over $43 million in gross box office receipts, surpassing The Twilight Saga: Eclipse.
Read more about this topic: Midnight Movie
Famous quotes containing the words midnight and/or releases:
“I sprang to the stirrup, and Joris and he;
I galloped, Dirck galloped, we galloped all three;
“Good speed!” cried the watch as the gate-bolts undrew,
“Speed!” echoed the wall to us galloping through.
Behind shut the postern, the lights sank to rest,
And into the midnight we galloped abreast.”
—Robert Browning (1812–1889)
“We need a type of theatre which not only releases the feelings, insights and impulses possible within the particular historical field of human relations in which the action takes place, but employs and encourages those thoughts and feelings which help transform the field itself.”
—Bertolt Brecht (1898–1956)