Mickey Mantle - Post-playing Career

Post-playing Career

Mantle served as a part-time color commentator on NBC's baseball coverage in 1969, teaming with Curt Gowdy and Tony Kubek to call some Game of the Week telecasts as well as that year's All-Star Game. In 1972 he was a part-time TV commentator for the Montreal Expos.

Despite being among the best-paid players of the pre-free agency era, Mantle was a poor businessman, having made several bad investments. His lifestyle would be restored to one of luxury, and his hold on his fans raised to an amazing level, by his position of leadership in the sports memorabilia craze that swept the USA, beginning in the 1980s. Mantle was a prized guest at any baseball card show, commanding fees far in excess of any other player for his appearances and autographs. This popularity continues long after his death, as Mantle-related items far outsell those of any other player except possibly Babe Ruth, whose items, due to the distance of years, now exist in far smaller quantities. Mantle insisted that the promoters of baseball card shows always include one of the lesser-known Yankees of his era, such as Moose Skowron or Hank Bauer so that they could earn some money from the event.

Despite the failure of Mickey Mantle's Country Cookin' restaurants in the early 1970s, Mickey Mantle's Restaurant & Sports Bar opened in New York at 42 Central Park South (59th Street) in 1988. It became one of New York's most popular restaurants, and his original Yankee Stadium Monument Park plaque is displayed at the front entrance. Mantle let others run the business operations, but made frequent appearances.

In 1983, Mantle worked at the Claridge Resort and Casino in Atlantic City, New Jersey, as a greeter and community representative. Most of his activities were representing the Claridge in golf tournaments and other charity events. But Mantle was suspended from baseball by Commissioner Bowie Kuhn on the grounds that any affiliation with gambling was grounds for being placed on the "permanently ineligible" list. Kuhn warned Mantle before he accepted the position that he would have to place him on the list if Mantle went to work there. Hall of Famer Willie Mays, who had also taken a similar position, had already had action taken against him. Mantle accepted the position, regardless, as he felt the rule was "stupid." He was placed on the list, but reinstated on March 18, 1985, by Kuhn's successor, Peter Ueberroth.

In 1992, Mantle wrote My Favorite Summer 1956 about his 1956 season.