Yahoo! Media Group and BermanBraun
In November 2004, Braun joined Yahoo! to run Yahoo! Media Group, the company's content division. While at Yahoo!, Braun initiated and oversaw the development of the highly successful celebrity site OMG! Braun also developed the daily video show "The 9" and oversaw major redesigns of Yahoo!'s media sites. Braun resigned from Yahoo! in December 2006 to partner with Gail Berman to form the entertainment company BermanBraun.
BermanBraun entered into a strategic alliance with NBC to create television programming for which NBC would have a first look. In August 2010, BermanBraun announced a multiyear partnership with Starcom MediaVest to create new digital content and advertising solutions available "first" to SMG clients. SMG is part of Publicis Groupe, the world's third-largest communications group. Since 2007, BermanBraun has established itself in content production, with properties across three platforms: television, digital and film. In scripted television, BermanBraun is currently producing Alphas on the Syfy network. Also in production is the second season of the unscripted series Brad Meltzer's Decoded for History Channel and Unchained Reaction, to be produced with MythBusters stars Jamie Hyneman and Adam Savage for Discovery Channel. BermanBraun is also launching two unscripted shows: Polyamory for Showtime and Junk Gypsies for HGTV later in 2012.
In March 2012 BermanBraun purchased Whiskey Media, acquiring the websites Tested, Screened, and Anime Vice. Tested was quickly redesigned and rebranded as Jamie Hyneman and Adam Savage's personal website.
Read more about this topic: Lloyd Braun
Famous quotes containing the words media and/or group:
“Today the discredit of words is very great. Most of the time the media transmit lies. In the face of an intolerable world, words appear to change very little. State power has become congenitally deaf, which is why—but the editorialists forget it—terrorists are reduced to bombs and hijacking.”
—John Berger (b. 1926)
“Remember that the peer group is important to young adolescents, and there’s nothing wrong with that. Parents are often just as important, however. Don’t give up on the idea that you can make a difference.”
—The Lions Clubs International and the Quest Nation. The Surprising Years, I, ch.5 (1985)