In marketing terminology, a killer application (commonly shortened to killer app) is any computer program that is so necessary or desirable that it proves the core value of some larger technology, such as computer hardware, gaming console, software, a programming language, software platform, or an operating system. In other words, consumers would buy the (usually expensive) hardware just to run that application. A killer app can substantially increase sales of the platform on which it runs.
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Famous quotes containing the words killer and/or application:
“I believe there’s a killer in all of us. I know there’s one inside me. When you know the killer in you and you know also that you do not want to kill, you have to set yourself upon a course of learning. Not to kill that killer then, but to control it.”
—Kate Millett (b. 1934)
“My business is stanching blood and feeding fainting men; my post the open field between the bullet and the hospital. I sometimes discuss the application of a compress or a wisp of hay under a broken limb, but not the bearing and merits of a political movement. I make gruel—not speeches; I write letters home for wounded soldiers, not political addresses.”
—Clara Barton (1821–1912)