Kellogg Company - Marketing

Marketing

Various methods have been used in the company's history to promote the company and its brands.

Some of Kellogg's marketing has been questioned in the press, prompted by an in increase in consumer awareness of the mismatch between the marketing messages and the products themselves.

Food bloggers are also questioning the marketing methods used by cereal manufacturing companies such as Kelloggs due to their high sugar content and use of ingredients like High-fructose corn syrup