Publicity
Traa attracted attention when she posed almost nude in a series of pictures in the sports magazine Ultrasport in 2001. She started a company in 2002, selling sports clothes, and has later won awards for successfully launching her collections. Her autobiography Kari was issued in 2006. After finishing her active career she has been engaged in recruitement of young ski talents and participated as arranger of world cup events. She is also engaged in the festival Ekstremsportveko (Extreme Sports Week) held at her home community Voss, regarded as one of the world's largest extreme sports festivals.
Kari Traa was elected "Sexiest woman in Norway" in 2002 by the magazine MANN. Her og Nå and TV 2 Nettavisen elected her as "Most sexy woman" in both 2003 and 2004. In 2007 she was second on a similar list compiled by the TV-program God kveld, Norge!.
Read more about this topic: Kari Traa
Famous quotes containing the word publicity:
“All publicity is good, except an obituary notice.”
—Brendan Behan (1923–1964)
“I saw the best minds of my generation
Reading their poems to Vassar girls,
Being interviewed by Mademoiselle.
Having their publicity handled by professionals.
When can I go into an editorial office
And have my stuff published because I’m weird?
I could go on writing like this forever . . .”
—Louis Simpson (b. 1923)
“With publicity comes humiliation.”
—Tama Janowitz (b. 1957)