Columbia Pictures
In 1933 Jules White was appointed head of Columbia Pictures' short-subject division, which became the most prolific comedy factory in Hollywood. In a time when theaters were playing more double-feature programs, fewer short comedies were being made; by the mid-'30s the three major comedy producers--Hal Roach, Educational Pictures and Universal Pictures--scaled back their operations. In contrast, by 1938 Columbia's two-reel-comedy department was so busy that White split it into two units. White produced for the first unit and Hugh McCollum--formerly the executive secretary for Columbia's owner Harry Cohn--for the second. The Columbia comedy stars alternated between the White and McCollum units.
With McCollum shouldering some of the administrative burden, White was free to pursue his first love: directing. He began directing the Columbia shorts in 1938 and would become the department's most prolific director. His sound films were made using an approach that was rooted in silent comedy. Visual action was paced very fast, and actors were coached to gesture broadly and react violently. This emphasis on cartoonish slapstick worked well in the right context, but could become blunt and shocking when stretched too far. White was generally under pressure to finish his productions within a few days, so very often White the producer did not tone down White the director, and the outlandishly violent gags stayed in. Still, moviegoers loved these slam-bang short comedies, and Columbia produced more than 500 of them over a quarter-century.
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