John Wiley & Sons - Brands and Partnerships

Brands and Partnerships

Wiley’s Professional/Trade brands include For Dummies, Frommer's, Webster's New World, Jossey-Bass, Pfeiffer, CliffsNotes, Betty Crocker, Wrox Press, J.K. Lasser, Sybex, Fisher Investments Press, and Bloomberg Press. The STMS business is also known as Wiley-Blackwell, formed following the acquisition of Blackwell Publishing in February 2007. Brands include The Cochrane Library and more than 1,500 journals. The WileyPLUS brand refers to an online Higher Education product.

Wiley has publishing alliances with partners including Microsoft, CFA Institute, the Culinary Institute of America, the American Institute of Architects, the National Geographic Society, and the Institute of Electrical and Electronics Engineers (IEEE). Wiley-Blackwell also publishes journals on behalf of more than 700 professional and scholarly society partners including the New York Academy of Sciences, American Cancer Society, The Physiological Society, British Ecological Society, American Association of Anatomists, and The London School of Economics and Political Science, making it the world’s largest society publisher.

Wiley has also partnered with five other higher-education publishers to create CourseSmart, a company developed to sell college textbooks in eTextbook format on a common platform.