John McCain - 2008 Presidential Campaign

2008 Presidential Campaign

John McCain formally announced his intention to run for President of the United States on April 25, 2007 in Portsmouth, New Hampshire. He stated that: "I'm not running for President to be somebody, but to do something; to do the hard but necessary things not the easy and needless things."

McCain's oft-cited strengths as a presidential candidate for 2008 included national name recognition, sponsorship of major lobbying and campaign finance reform initiatives, his ability to reach across the aisle, his well-known military service and experience as a POW, his experience from the 2000 presidential campaign, and an expectation that he would capture Bush's top fundraisers. During the 2006 election cycle, McCain had attended 346 events and helped raise more than $10.5 million on behalf of Republican candidates. McCain also became more willing to ask business and industry for campaign contributions, while maintaining that such contributions would not affect any official decisions he would make. Despite being considered the front-runner for the nomination by pundits as 2007 began, McCain was in second place behind former Mayor of New York City Rudy Giuliani in national Republican polls as the year progressed.

McCain had fundraising problems in the first half of 2007, due in part to his support for the Comprehensive Immigration Reform Act of 2007, which was unpopular among the Republican base electorate. Large-scale campaign staff downsizing took place in early July, but McCain said that he was not considering dropping out of the race. Later that month, the candidate's campaign manager and campaign chief strategist both departed. McCain slumped badly in national polls, often running third or fourth with 15 percent or less support.

The Arizona senator subsequently resumed his familiar position as a political underdog, riding the Straight Talk Express and taking advantage of free media such as debates and sponsored events. By December 2007, the Republican race was unsettled, with none of the top-tier candidates dominating the race and all of them possessing major vulnerabilities with different elements of the Republican base electorate. McCain was showing a resurgence, in particular with renewed strength in New Hampshire – the scene of his 2000 triumph – and was bolstered further by the endorsements of The Boston Globe, the New Hampshire Union Leader, and almost two dozen other state newspapers, as well as from Senator Lieberman (now an Independent Democrat). McCain decided not to campaign significantly in the January 3, 2008, Iowa caucuses, which saw a win by former Governor of Arkansas Mike Huckabee.

McCain's comeback plan paid off when he won the New Hampshire primary on January 8, defeating former Governor of Massachusetts Mitt Romney in a close contest, to once again become one of the front-runners in the race. In mid-January, McCain placed first in the South Carolina primary, narrowly defeating Mike Huckabee. Pundits credited the third-place finisher, Tennessee's former U.S. Senator Fred Thompson, with drawing votes from Huckabee in South Carolina, thereby giving a narrow win to McCain. A week later, McCain won the Florida primary, beating Romney again in a close contest; Giuliani then dropped out and endorsed McCain.

On February 5, McCain won both the majority of states and delegates in the Super Tuesday Republican primaries, giving him a commanding lead toward the Republican nomination. Romney departed from the race on February 7. McCain's wins in the March 4 primaries clinched a majority of the delegates, and he became the presumptive Republican nominee.

McCain, having been born in the (Panama) Canal Zone, if elected would have become the first president who was born outside the current 50 states. This raised a potential legal issue, since the United States Constitution requires the president to be a natural-born citizen of the United States. A bipartisan legal review and a unanimous but non-binding Senate resolution both concluded that he is a natural-born citizen. Also, if inaugurated in 2009 at age 72 years and 144 days, he would have been the oldest U.S. president upon ascension to the presidency, and the second-oldest president to be inaugurated. McCain has addressed concerns about his age and past health concerns, stating in 2005 that his health was "excellent". He has been treated for a type of skin cancer called melanoma, and an operation in 2000 for that condition left a noticeable mark on the left side of his face. McCain's prognosis appears favorable, according to independent experts, especially because he has already survived without a recurrence for more than seven years. In May 2008, McCain's campaign briefly let the press review his medical records, and he was described as appearing cancer-free, having a strong heart and in general good health.

Upon clinching enough delegates for the nomination, McCain's focus shifted toward the general election, while Barack Obama and Hillary Rodham Clinton fought a prolonged battle for the Democratic nomination. McCain introduced various policy proposals, and sought to improve his fundraising. Cindy McCain, who accounts for most of the couple's wealth with an estimated net worth of $100 million, made part of her tax returns public in May. After facing criticism about lobbyists on staff, the McCain campaign issued new rules in May 2008 to avoid conflicts of interest, causing five top aides to leave.

When Obama became the Democrats' presumptive nominee in early June, McCain proposed joint town hall meetings, but Obama instead requested more traditional debates for the fall. In July, a staff shake-up put Steve Schmidt in full operational control of the McCain campaign. Throughout these summer months, Obama typically led McCain in national polls by single-digit margins, and also led in several key swing states. McCain reprised his familiar underdog role, which was due at least in part to the overall challenges Republicans faced in the election year. McCain accepted public financing for the general election campaign, and the restrictions that go with it, while criticizing his Democratic opponent for becoming the first major party candidate to opt out of such financing for the general election since the system was implemented in 1976. The Republican's broad campaign theme focused on his experience and ability to lead, compared to Obama's.

Alaska Governor Sarah Palin was revealed as McCain's surprise choice for running mate on August 29, 2008. McCain was only the second U.S. major-party presidential nominee to select a woman for running mate and the first Republican to do so; Palin would have become the first female Vice President of the United States if she had been elected. On September 3, 2008, McCain and Palin became the Republican Party's Presidential and Vice Presidential nominees, respectively, at the 2008 Republican National Convention in Saint Paul, Minnesota. McCain surged ahead of Obama in national polls following the convention, as the Palin pick energized core Republican voters who had previously been wary of him. However, by the campaign's own later admission, the rollout of Palin to the national media went poorly, and voter reactions to Palin grew increasingly negative, especially among independents and other voters concerned about her qualifications.

On September 24, McCain said he was suspending his campaign, called on Obama to join him, and proposed delaying the first of the general election debates with Obama, in order to work on the proposed U.S. financial system bailout before Congress, which was targeted at addressing the subprime mortgage crisis and liquidity crisis. McCain's intervention helped to give dissatisfied House Republicans an opportunity to propose changes to the plan that was otherwise close to agreement. After Obama declined McCain's suspension suggestion, McCain went ahead with the debate on September 26. On October 1, McCain voted in favor of a revised $700 billion rescue plan. Another debate was held on October 7; like the first one, polls afterward suggested that Obama had won it. A final presidential debate occurred on October 15.

During and after the final debate, McCain compared Obama's proposed policies to socialism and often invoked "Joe the Plumber" as a symbol of American small business dreams that would be thwarted by an Obama presidency. McCain barred using the Jeremiah Wright controversy in ads against Obama, but the campaign did frequently criticize Obama regarding his purported relationship with Bill Ayers. McCain's rallies became increasingly vitriolic, with attendees denigrating Obama and displaying a growing anti-Muslim and anti-African-American sentiment. After one female McCain supporter said she did not trust Obama because "he's an Arab", McCain pointedly replied to the woman, "No ma'am. He's a decent family man, citizen, that I just happen to have disagreements with on fundamental issues." McCain's response was considered one of the finer moments of the campaign and was still being viewed several years later as marker for civility in American politics. Down the stretch, McCain was outspent by Obama by a four-to-one margin.

The election took place on November 4, and Barack Obama was projected the winner at about 11:00 pm Eastern Standard Time; McCain delivered his concession speech in Phoenix, Arizona about twenty minutes later. In it, he noted the historic and special significance of Obama becoming the nation's first African American president. In the end, McCain won 173 electoral college votes to Obama's 365; McCain failed to win most of the battleground states and lost some traditionally Republican ones. McCain gained 46 percent of the nationwide popular vote, compared to Obama's 53 percent.