Advertising
In recent years he has appeared in a variety of radio and television commercials including Ace Hardware, Outback Steakhouse (the current corporate sponsor of the Maddencruiser – see below), Verizon Wireless, Rent-A-Center, Miller Lite, Sirius Satellite Radio and Tinactin. In particular, the Miller beer advertisements cemented Madden's image in the public eye as a bumbling but lovable personality. He had a brief movie role playing himself in the 1994 youth football film Little Giants and in the 2000 film The Replacements. Madden appeared in a 1999 episode of The Simpsons "Sunday, Cruddy Sunday". Madden also hosted an episode of NBC's Saturday Night Live in 1982 with musical guest Jennifer Holliday. As well, Madden was featured in the Irish band U2's music video for the song "Stuck in a Moment You Can't Get Out Of". In the video, Madden is commenting on a fake football game featuring Paul Hewson as the kicker who misses a short kick to win the game.
He has also recorded radio and television public service announcements for a number of causes, including Vascular Cures (formerly the Pacific Vascular Research Foundation) in Redwood City, CA (based on the health experiences of his wife, Virginia Madden).
To minimize travel to studios, Madden built Goal Line Productions in Pleasanton, Calif., a facility that is now managed by his son, Joe. The facility features a 7,000-square-foot (650 m2) sound stage, one of the largest in Northern California.
Read more about this topic: John Madden
Famous quotes containing the word advertising:
“Life is beset by many annoyances, and those that stand out above all are the life- insurance and advertising agents.”
—Alice Foote MacDougall (1867–1945)
“The growing of food and the growing of children are both vital to the family’s survival.... Who would dare make the judgment that holding your youngest baby on your lap is less important than weeding a few more yards in the maize field? Yet this is the judgment our society makes constantly. Production of autos, canned soup, advertising copy is important. Housework—cleaning, feeding, and caring—is unimportant.”
—Debbie Taylor (20th century)
“The same people who tell us that smoking doesn’t cause cancer are now telling us that advertising cigarettes doesn’t cause smoking.”
—Ellen Goodman (b. 1941)