Later Life
Hinde's postcards were immensely popular, despite Hinde's view that the photographs held no artistic value. In 1972, he decided to sell his company to the Waterford Glass Group in order to pursue his love of landscape painting.
Even though Hinde never viewed his photographs with much reverence, the Irish Museum of Modern Art recognized his photographic works with a retrospective in Dublin in 1993. Since his death in 1998, exhibits of his photography have travelled all over the world and he proved to be the most successful postcard producer in the world. His works have also been compiled into books, including Hindesight, a collection of the Ireland postcards and Our True Intent Is All For Your Delight, a collection of the Butlin's postcards.
Some of his postcards form the basis for an Irish 30 minute television programme called Cartai Phoist which selects 3 postcards per episode, and using a contemporary Irish artist/celebrity/TV personality, recreates the postcard by finding the original individuals (or their next-of-kin) and standing at the exact spot where the original postcard shot was taken. These can be viewed on www.tg4.i.e. and may also be viewed on www.youtube.com.
Read more about this topic: John Hinde (photographer)
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