John B. Watson - Behaviorism

Behaviorism

In 1913, Watson published the article "Psychology as the Behaviourist Views It" — sometimes called "The Behaviorist Manifesto". In this article, Watson outlined the major features of his new philosophy of psychology, called "behaviorism". The first paragraph of the article concisely described Watson's behaviorist position: Psychology as the behaviorist views it is a purely objective experimental branch of natural science. Its theoretical goal is the prediction and control of behavior. Introspection forms no essential part of its methods, nor is the scientific value of its data dependent upon the readiness with which they lend themselves to interpretation in terms of consciousness. The behaviorist, in his efforts to get a unitary scheme of animal response, recognizes no dividing line between man and brute. The behavior of man, with all of its refinement and complexity, forms only a part of the behaviorist's total scheme of investigation. In 1913, Watson viewed Ivan Pavlov's conditioned reflex as primarily a physiological mechanism controlling glandular secretions. He had already rejected Edward L. Thorndike's "Law of Effect" (a precursor to B. F. Skinner's principle of reinforcement) due to what Watson believed were unnecessary subjective elements. It was not until 1916 that Watson would recognize the more general significance of Pavlov's formulation and make it the subject of his presidential address to the American Psychological Association. The article is also notable for its strong defense of the objective scientific status of applied psychology, which at the time was considered to be much inferior to the established structuralist experimental psychology. With his "behaviorism", Watson put the emphasis on external behavior of people and their reactions on given situations, rather than the internal, mental state of those people. In his opinion, the analysis of behaviors and reactions was the only objective method to get insight in the human actions. This outlook, combined with the complementary ideas of determinism, evolutionary continuism, and empiricism has contributed to what is now called radical behaviorism. It was this new outlook that Watson claimed would lead psychology into a new era. He claimed that before Wundt there was no psychology, and that after Wundt there was only confusion and anarchy. It was Watson's new behaviorism that would pave the way for further advancements in psychology. Watson's behaviorism rejected the studying of consciousness. He was convinced that it could not be studied, and that past attempts to do so have only been hindering the advancement of psychological theories. He felt that introspection was faulty at best and awarded researchers nothing but more issues. He pushed for psychology to no longer be considered the science of the "mind". Instead, he stated that psychology should focus on the "behavior" of the individual, not their consciousness.