Advertising
In the 1970s, DiMaggio became a spokesman for Mr. Coffee and would be the face of the electric coffee makers for over 20 years. In 1972, DiMaggio became a spokesman for The Bowery Savings Bank. With the exception of a five-year hiatus in the 1980s, DiMaggio regularly made commercials for the financial institution until 1992.
Read more about this topic: Joe DiMaggio
Famous quotes containing the word advertising:
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)
“Now wait a minute. You listen to me. I’m an advertising man, not a red herring. I’ve got a job, a secretary, a mother, two ex- wives, and several bartenders dependent on me. And I don’t intend to disappoint them all by getting myself slightly killed.”
—Ernest Lehman (b.1920)
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)