Advertising
In the 1970s, DiMaggio became a spokesman for Mr. Coffee and would be the face of the electric coffee makers for over 20 years. In 1972, DiMaggio became a spokesman for The Bowery Savings Bank. With the exception of a five-year hiatus in the 1980s, DiMaggio regularly made commercials for the financial institution until 1992.
Read more about this topic: Joe DiMaggio
Famous quotes containing the word advertising:
“The same people who tell us that smoking doesn’t cause cancer are now telling us that advertising cigarettes doesn’t cause smoking.”
—Ellen Goodman (b. 1941)
“Now wait a minute. You listen to me. I’m an advertising man, not a red herring. I’ve got a job, a secretary, a mother, two ex- wives, and several bartenders dependent on me. And I don’t intend to disappoint them all by getting myself slightly killed.”
—Ernest Lehman (b.1920)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)