Career
During his time as an editor, reporter, and writer for Billboard Magazine, Wexler coined the term "rhythm and blues." He became a partner in Atlantic Records in 1953. There followed classic recordings with Ray Charles, the Drifters and Ruth Brown. With Ahmet and Nesuhi Ertegün, he built Atlantic Records into a major force in the recording industry. In 1967 he was named Record Executive of the Year for turning Aretha Franklin's career around.
In the 1960s, he notably recorded Wilson Pickett and Aretha Franklin, and oversaw production of Dusty Springfield's highly acclaimed Dusty in Memphis and Lulu's New Routes albums. He also cultivated a tight relationship with Stax Records, was an enormous proponent of the then-developing Muscle Shoals Sound and founded the fortunes of Muscle Shoals Sound Studios and the Muscle Shoals Rhythm Section. His work in this decade put Atlantic at the forefront of soul music.
In 1968, he and Ahmet Ertegun signed Led Zeppelin to Atlantic Records on the recommendation of singer Dusty Springfield and from what they knew of the band's guitarist, Jimmy Page from his performances with The Yardbirds.
In 1975 Wexler left Atlantic Records for Warner Bros. Records.
In 1979, Wexler produced Bob Dylan's controversial first "born again" album, Slow Train Coming at Muscle Shoals; a single from that album, "Gotta Serve Somebody," won a Grammy award in 1980. When Wexler agreed to produce, he was unaware of the nature of the material that awaited him. "Naturally, I wanted to do the album in Muscle Shoals - as Bob did - but we decided to prep it in L.A., where Bob lived," recalled Wexler. "That's when I learned what the songs were about: born-again Christians in the old corral... I like the irony of Bob coming to me, the Wandering Jew, to get the Jesus feel... I had no idea he was on this born-again Christian trip until he started to evangelize me. I said, 'Bob, you're dealing with a sixty-two-year-old confirmed Jewish atheist. I'm hopeless. Let's just make an album.'"
In 1983, Wexler recorded with UK pop star George Michael. The most famous outtake of these sessions would prove to be a rare early version of "Careless Whisper," recorded in Muscle Shoals.
In 1987 Wexler was inducted into the Rock and Roll Hall of Fame. He retired from the music business in the late 1990s.
Read more about this topic: Jerry Wexler
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