Death and Legacy
He died of kidney cancer in Hollywood, California in 1989 and was buried in Glendale's Forest Lawn Memorial Park Cemetery. Jay Ward Productions (now managed by members of his family) is still located across the street from the Chateau Marmont on the Sunset Strip.
Following Ward's death, Alex Anderson alleged that Ward had been signing his name to the characters originally created by Anderson, including Dudley Do-Right, Bullwinkle, and Rocky. Anderson sued Ward for illegitimately taking the rights without Anderson's knowledge. Anderson and the Ward family settled for an undisclosed amount outside of court.
In 2000, he was recognized with a star on the Hollywood Walk of Fame, paid for as part of the publicity for the live-action and animation film The Adventures of Rocky and Bullwinkle.
In 2002, Jay Ward Productions established a partnership with Classic Media called Bullwinkle Studios; the partnership produced DVDs of the first three seasons of Rocky & Bullwinkle & Friends in 2003, 2004, and 2005 respectively, and then switched to releasing "best of" DVD collections of segments from the series. Eventually, the complete fourth and fifth seasons would be released.
Until it closed in July 2004, the Dudley Do-Right Emporium, which sold souvenirs based on his many characters and was largely staffed by Ward and his family, was located on Sunset Boulevard.
Jay Ward Drive is a studio access road at Universal Studios Hollywood.
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—Alison Hawthorne Deming (b. 1946)
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