Career
Reilly created the NBC Daytime soap opera Passions in 1999, and served as the series' head writer until its cancellation in 2008. He was previously the co-head writer of Guiding Light from 1990 to 1992, Days of our Lives from 1992 to 1997 and Sunset Beach in 1998. Reilly also worked as a staff writer for other daytime dramas prior to that, including The Young and the Restless and General Hospital.
Though Passions was historically top-rated in key demographics, the series was plagued since its inception by low overall Nielsen ratings and the final episode aired on August 7, 2008.
During his run on Passions, Reilly returned to Days of our Lives as head writer from August 2003 until Spring 2006, and was succeeded by former As the World Turns head writer Hogan Sheffer.
Reilly was one of 20 writers who chose financial core status with the Writers Guild of America during the 2007–2008 Writers Guild of America strike; after the strike, the WGA wrote a letter releasing the names of these individuals, inviting accusations of blacklisting.
James E. Reilly had a triple major: in psychology, social anthropology and biology.
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