ITV Yorkshire

ITV Yorkshire, previously known as Yorkshire Television and sometimes unofficially abbreviated to YTV, is the British television service provided by ITV Broadcasting Limited for the Yorkshire franchise area on the ITV network. Until 1974, this was primarily the three ridings of Yorkshire and associated areas served by the Emley Moor television transmitter. Following a re-organisation in 1974 the transmission area was extended to include Humberside, Lincolnshire and parts of Nottinghamshire, Derbyshire and North and West Norfolk, served by the Belmont transmitter.

The 1967 franchise round stipulated that the influential pan-North region, the licence for which was owned by Granada Television based in Manchester, had to be split up. Consequently it was decided that Granada would keep the North West franchise and a new franchise created for Yorkshire. Two consortiums applied for the franchise, Telefusion Yorkshire Ltd and Yorkshire Independent Television, the former having large financial backing (supported by the Blackpool-based Telefusion television rental chain) and the latter having the better plans (but fewer resources). Yorkshire Television itself was formed via a 'shotgun marriage' between the aforementioned two applicant groups. It went on air on 29 July 1968 from purpose-built colour studios in Leeds, the first of their kind in Europe. It also has smaller district offices in Hull and Lincoln.

On 1 January 2007, the company transferred its programme production business to ITV Studios Limited. As a consequence, Yorkshire Television Limited ceased to trade on 1 January 2007. Yorkshire Television Ltd still legally exists, but its licence is now owned and operated by ITV plc under the licence name of ITV Broadcasting Limited (along with all the other ITV plc-owned franchises).