International Watch Company - Motto

Motto

IWC's motto is Probus Scafusia (L.), meaning "good, solid craftsmanship from Schaffhausen" and was established in 1903 as the "Official Motto".

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Famous quotes containing the word motto:

    My motto is: “Lord I disbelieve—help thou my unbelief.”
    —E.M. (Edward Morgan)

    My friend devotes himself to his life, whenever he can find the spare time. His motto is: ‘Don’t just sit there: live!’ So he’s too busy to stand, to walk, to do anything, except to live. He even refused to kiss a girl, when invited, on the grounds that it was time again to be living. Schedules are sacred to him.
    Marvin Cohen, U.S. author and humorist. The Self-Devoted Friend, New Directions (1967)

    I always say, my motto is “Art for my sake.” If I want to write, I write—and if I don’t want to, I won’t. The difficulty is to find exactly the form one’s passion—work is produced by passion with me ... Mwants to take.
    —D.H. (David Herbert)