Origins of The InterCity Brand Name
British Rail first used the term Inter-City in 1950 as the name of a train running between London and Wolverhampton. This was part of an overall policy of introducing new train names in the post WWII period.
The name was applied to the business express which ran from London in the morning and returned in the afternoon, and became part of the railway lore of the West Midlands. West Midlands residents always believed that it was the success of this one train that led to the adoption of the name as a British Rail brand in 1966. This belief was supported by the timeline: in 1966 The Inter-City was heading towards its ultimate demise in 1967, when the mainline London-West Midlands service was consolidated into the newly electrified route via Rugby.
Read more about this topic: InterCity (British Rail)
Famous quotes containing the words origins of, origins and/or brand:
“Compare the history of the novel to that of rock n roll. Both started out a minority taste, became a mass taste, and then splintered into several subgenres. Both have been the typical cultural expressions of classes and epochs. Both started out aggressively fighting for their share of attention, novels attacking the drama, the tract, and the poem, rock attacking jazz and pop and rolling over classical music.”
—W. T. Lhamon, U.S. educator, critic. Material Differences, Deliberate Speed: The Origins of a Cultural Style in the American 1950s, Smithsonian (1990)
“Compare the history of the novel to that of rock n roll. Both started out a minority taste, became a mass taste, and then splintered into several subgenres. Both have been the typical cultural expressions of classes and epochs. Both started out aggressively fighting for their share of attention, novels attacking the drama, the tract, and the poem, rock attacking jazz and pop and rolling over classical music.”
—W. T. Lhamon, U.S. educator, critic. Material Differences, Deliberate Speed: The Origins of a Cultural Style in the American 1950s, Smithsonian (1990)
“Censorship is never over for those who have experienced it. It is a brand on the imagination that affects the individual who has suffered it, forever.”
—Nadine Gordimer (b. 1923)