Common Uses of Linked Content
The ability to display content from one site within another is part of the original design of the Web's hypertext medium. Common uses include:
- Web architects may deliberately segregate the images of a site on one server or a group of servers. Hosting images on separate servers allows the site to divide the bandwidth requirements between servers. As an example, the high-volume site Slashdot stores its "front page" at
slashdot.org
; individual stories on servers such asgames.slashdot.org
orit.slashdot.org
; and serves images for each host fromimages.slashdot.org
.
- An article on one site may refer to copyrighted images or content on another site, avoiding rights and ownership issues that copying the original files might raise, although this practice is generally not accepted due to resulting bandwidth issues.
- Many web pages include banner ads. Banner ads are images hosted by a company that acts as middleman between the advertisers and the web sites on which the ads appear. The
tag may specify a URL to a CGI script on the ad server, including a string uniquely identifying the site producing the traffic, and possibly other information about the person viewing the ad, previously collected and associated with a cookie. The CGI script determines which image to send in response to the request.
- Some websites hotlink from a faster server to increase client loading speed.
- Hit counters or Web counters show how many times a page has been loaded. Several companies provide hit counters that are maintained off site and displayed with an inline link.
Read more about this topic: Inline Linking
Famous quotes containing the words common, linked and/or content:
“The educated do not share a common body of information, but a common state of mind.”
—Mason Cooley (b. 1927)
“Her wrongs are ... indissolubly linked with all undefended woe, all helpless suffering, and the plenitude of her rights will mean the final triumph of all right over might, the supremacy of the moral forces of reason and justice and love in the government of the nation. God hasten the day.”
—Anna Julia Cooper (18591964)
“You can hardly convince a man of an error in a life-time, but must content yourself with the reflection that the progress of science is slow. If he is not convinced, his grandchildren may be. The geologists tell us that it took one hundred years to prove that fossils are organic, and one hundred and fifty more to prove that they are not to be referred to the Noachian deluge.”
—Henry David Thoreau (18171862)