An industrial musical is a musical performed internally for the employees or shareholders of a business, to create a feeling of being part of a team, to entertain, and/or to educate and motivate the management and salespeople to improve sales and profit. It can be used to increase staff awareness of public relations, advertising, marketing or corporate image.
Other terms for industrial musicals include the corporate musical or industrial show, but the latter can also refer to trade shows, which are publicity events organized by businesses in a specific industry to promote their products to potential buyers.
Industrial musicals are not restricted to corporations or to businesses involved in industry. They should not be confused with industrial music, or with musicals produced by businesses to be seen by the general public, for example, Disney's stage production of The Lion King.
Read more about Industrial Musical: History, Titles of Industrial Musicals, Composers and Lyricists
Famous quotes containing the words industrial and/or musical:
“... men and women are not yet free.... The slavery of greed endures. Little child workers, the hope of the future, are sacrificed to industry. Young men are sent out by the billion to die for profits.... We must destroy industrial slavery and build industrial democracy.... The people everywhere must come into possession of the earth [second, third, and fourth ellipses in source].”
—Sara Bard Field (1882–1974)
“If we cannot sing of faith and triumph, we will sing our despair. We will be that kind of bird. There are day owls, and there are night owls, and each is beautiful and even musical while about its business.”
—Henry David Thoreau (1817–1862)