Sponsorship
In January 2012, Casillas agreed a sponsorship deal with adidas to wear their Response goalkeeping gloves and Predator football boots. The move to adidas ended a long running association for Casillas with Reebok. In February 2005, Casillas was the football face of Reebok's I Am What I Am global integrated advertising campaign that linked all the brand's marketing efforts under one umbrella.
Read more about this topic: Iker Casillas
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