Style
If... is a sharp and cynical satirisation of British politics and current affairs from a left wing perspective. It's named after the famous Rudyard Kipling poem. Suiting both Bell's anarchic artistic style and the paper's political stance, it consists of a short (usually three-panel) daily episode in each Monday to Thursday edition of the paper, with subjects usually covered in these 4-day-long segments. If... occasionally utilises wordplay and coarse humour - Bell is fond of using the pejorative British word "wanker" and its euphemistic variants, for example. With the Guardian's move to new presses, If... started to appear in full colour in September 2005. Initially, the title was reflected in the concept, with each week presenting a separate stand-alone story such as 'If... Dinosaurs roamed Fleet Street,' or 'If the Bash Street Kids ran the country'. This shifted into a different approach during the 1982 Falklands/Mavinas war, when Bell started to concentrate on two central characters - Royal Navy officer Kipling and the Penguin he befriends.
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Famous quotes containing the word style:
“No change in musical style will survive unless it is accompanied by a change in clothing style. Rock is to dress up to.”
—Frank Zappa (19401994)
“Style is the dress of thoughts; and let them be ever so just, if your style is homely, coarse, and vulgar, they will appear to as much disadvantage, and be as ill received, as your person, though ever so well-proportioned, would if dressed in rags, dirt, and tatters.”
—Philip Dormer Stanhope, 4th Earl Chesterfield (16941773)
“The style of an author should be the image of his mind, but the choice and command of language is the fruit of exercise.”
—Edward Gibbon (17371794)