Company Name
The company writes its name with a lowercase id, which is pronounced as in "did" or "kid", and in the book, Masters of Doom, it is said that the group was identified itself as "ideas from the deep" in the early days of Softdisk, but in the end the name 'id' came from the phrase, "in demand." It is presented by the company as a reference to the Id, a psychological concept introduced by Sigmund Freud. Evidence of the reference can be found as early as Wolfenstein 3D with the statement "that's id, as in the id, ego, and superego in the psyche" appearing in the game's documentation. Even today, Id's History page makes a direct reference to Freud.
Read more about this topic: Id Software
Famous quotes containing the word company:
“The delicious faces of children, the beauty of school-girls, “the sweet seriousness of sixteen,” the lofty air of well-born, well-bred boys, the passionate histories in the looks and manners of youth and early manhood, and the varied power in all that well-known company that escort us through life,—we know how these forms thrill, paralyze, provoke, inspire, and enlarge us.”
—Ralph Waldo Emerson (1803–1882)
“Men with secrets tend to be drawn to each other, not because they want to share what they know but because they need the company of the like-minded, the fellow afflicted.”
—Don Delillo (b. 1926)