Cultural References and Media Attention
Alpert was referenced in the second show of the third season of Get Smart where one of the code signals between Maxwell Smart and his contact was "Herb Alpert takes trumpet lessons from Guy Lombardo." Also, a fifth-season episode parodied the entire group as Max and 99 sought to unmask "Herb Talbot and His Tijuana Tin" as KAOS spies.
On 17 September 2010 the TV documentary “Legends: Herb Alpert – Tijuana Brass and Other Delights” premiered on BBC 4.
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