Helsingin Sanomat - Circulation and Influence

Circulation and Influence

Helsingin Sanomat has a penetration of approximately 75% of the households of the Greater Helsinki region, and also functions as the local paper of the region (together with Swedish-language Hufvudstadsbladet). Its total daily circulation is well over 400,000, or about 8% of Finland's total population, making it the biggest daily subscription newspaper in the Nordic countries.

The paper is a significant factor in Finnish society. Pertti Klemola, a Finnish journalist and scholar, once called it a state authority, an institution with its own independent social and political will.

Helsingin Sanomat strongly advocated Finland joining the European Union in the run-up to the decision to do so in 1994. It has also openly expressed support for Finland's membership of NATO.

Read more about this topic:  Helsingin Sanomat

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