Health Food - Health Claims in Food Labeling and Marketing

Health Claims in Food Labeling and Marketing

In the United States, health-related claims on nutrition facts labels are regulated by the U.S. Food and Drug Administration (FDA), while advertising is regulated by the Federal Trade Commission. According to the FDA, "Health claims describe a relationship between a food, food component, or dietary supplement ingredient, and reducing risk of a disease or health-related condition".

In general, claims of health benefits for specific foodstuffs have not been evaluated by national regulatory agencies. Additionally, research funded by manufacturers or marketers that may form the basis of such marketing claims has been shown to result in more favorable results than independently funded research.

While there is no precise definition for "health food", the United States Food and Drug Administration has warned food manufacturers against labeling foods as being "healthy" when they have a high sugar, salt, or fat content.

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