Personality
Unusual for an animated show, much of the humor of the show relies on Hank being a reserved, relatively introverted man, who struggles to show emotion, or to cope with advances in the modern world. He is uncomfortable with intimacy and sexuality (as demonstrated by the running joke throughout the series, in which Hank is extremely averse and overreacts to physical contact (usually with his well known scream, "BWAH!") or anything involving sexuality regarding his niece, Luanne), but he has a healthy relationship with his wife, as well as the rest of his family. He believes passionately in hard work, honesty, and tradition; and is a proud Texan and American, to the point of occasionally struggling to suppress mild xenophobia, though always trying his best to see others, regardless of culture, for their personal character. He is, however, a highly respected authority among his friends and family, who often seek his help and advice, knowing that he will always advocate doing the right thing in the right way.
Hank is against charcoal, butane (which he refers to as a "bastard gas") and the use of propane alternatives (such as electric water-heaters, heaters, stoves and ovens.) Hank believes that propane is the best source of fuel and is known to try to “convert” people to propane use. When niece Luanne Platter uses charcoal on burgers at a barbecue (Peggy and Bobby find them delicious and eat them all), Peggy and Bobby are horrified to learn that they enjoy charcoal grilling. Hanks love for propane is sometimes shown in an ironic juxtaposition with his love of all things Texas, for example being introduced to mesquite, a traditional Texan barbecue wood, by his immigrant neighbor Kahn.
While more of a stereotypical Southern redneck in earlier episodes, for example idolizing outlaw singer Willie Nelson, Hank becomes more of a small town, middle class conservative who is extremely law-abiding. Everybody looks to Hank when they have any seemingly useless or dull work that needs to be done. When his dog Ladybird attacked a black repairman (voiced by Bernie Mac) working on their heating system, he was accused of being racist, and it was later proven that he is not. He refuses to let mechanics touch his truck, feeling that he can accomplish anything without help. Hank has briefly worked at Mega-Lo Mart as a propane salesman trainee after Mega-Lo Mart drove Strickland Propane out of business. Hank's reserved nature probably resulted from years of verbal abuse from his father Cotton Hill. However, if sufficiently provoked, Hank has proven not to be a pushover, often ending disputes with his self-popularized quote "I'm going to kick your ass" (though he rarely follows through on this threat). He is also staunchly pro-Texas. In the episode "Texas City Twister," in which a tornado has torn off all his clothes, he is given the choice of covering himself with the Texas flag or a potted cactus. With barely a thought, he chooses the cactus, thereby sparing the flag.
He is for the most part an outspoken conservative (he once said dreamily that he missed voting for Ronald Reagan.) He was initially a huge fan of George W. Bush, but had second thoughts about voting for him because of his weak handshake, and when asked if he would vote for "the other guy," presumably Al Gore, he responded "I don't know." Hank is a registered Republican, but has respect for some old-school Democrats such as fellow Texan Lyndon B. Johnson. His purebred Georgia bloodhound Ladybird is named after Lady Bird Johnson, the wife of President Johnson, and Hank has made mention that the bloodhound's mom helped track down James Earl Ray, assassin of Dr. Martin Luther King Jr. after an attempted prison escape. However, Hank also shows deference to Jimmy Carter when they meet (though he later expresses his opinion that he was a weak president) and greatly respects former Democratic Texas Governor Ann Richards (although he displays great respect for, and deference to, all authority figures, but the respect was most likely the result of Hank's great liking of Texas culture and history as mentioned throughout the show).
In nearly every episode, Hank and his friends Dale, Bill and Boomhauer will stand about in the alley behind Hank's house, drinking Alamo beer and discussing the events of the day. When consensus is reached and at breaks in the conversation, they will give short words of agreement, such as "yup" or "mm-hmm." He considers his wife his best friend and feels that physically punishing children is wrong; he is verbally strict, but not directly abusive. In the episode "Sleight of Hank," it was revealed that Hank has a huge dislike for magicians after seeing David Copperfield make the Statue of Liberty disappear. He has shown to have chiroptophobia, the fear of bats.
Political parties aside, he is very conservative and old-fashioned, being largely ignorant of new trends; several episodes involve him dealing with things like yoga, boy bands, etc. Hank is portrayed as having traditional family values and he is shown to be uncomfortable with hiring a woman to work at Strickland because she was believed to be too attractive, even though she was overqualified; instead, he hired a man for shallowly expressing a fondness for the Dallas Cowboys and a blatantly fraudulent adoration for propane. The man was later revealed to be a completely unreliable drug addict. His old-fashioned ways extend to a suspicion of new technology. He does however, eventually get a cellphone and briefly becomes addicted to a computer game whose main character is modeled on him. In the episode Jumpin' Crack Bass, Hank made the comment, "Not my president! I voted for Dole!", referencing the 1996 election.
Still, he does share a few progressive values. One of them is his discovery of organic meat in the episode "Raise the Steaks". He even goes as far as to defend hippies, something he seemed somewhat ashamed to do; nevertheless, he agreed with them on natural food. He has also been shown to have fairly moderate views on issues like gay rights and other religions (except perhaps Buddhism). Hank has some environmental leanings (though he distances himself from the movement at large), once lamenting about air pollution in Houston, opposing the building of McMansions, and running for city council on a platform of removing low-flow toilets because they waste more water than they save. Similarly, he seems to believe in global warming, as when Dale commented on how warmer temperatures could lead to a citrus industry in Alaska, Hank responded "we live in Texas. It's already 110 in the summer, and if it gets one degree hotter I'm gonna kick your ass!" Despite his apparent naivety to general things, he has been shown to be very clever in various scenarios. These include tricking a crooked lawyer attempting to sue Strickland into making it appear as though he is the one who injured his plaintiff and forcing a veterinarian who was shaking him down on costly and unnecessary treatments for a soldier's cat to approve the cat's file (Hank told the vet's customers about a completely inefficient imaging machine the vet couldn't afford). Hank also got the see-no-evil parents of a youngster who was bullying him to exert discipline by having Bobby behave exactly like their son toward them.
Hank can be gullible, as for 25 years he bought vehicles at sticker price from Tom Hammond's dealership. He has also been tricked because of his relative ignorance concerning drugs or subcultures. Hence he once mistakenly bought vials of crack believing they were fishing bait and in a time of stress took a hit of marijuana because he thought it was a cigarette. He once introduced a woman named Tammy Duvall (voiced by Renée Zellweger), who later turned out to be a prostitute, to several business associates. This led her former pimp, Alabaster Jones (voiced by Snoop Dogg), to believe he was her new pimp, a role he was forced to act out to rid her of him.
In "Be True to Your Fool", a flashback reveals that shortly after Hank graduated from high school with his three best friends, Dale Gribble, Bill Dauterive, and Jeff Boomhauer, Bill enlisted in the United States Army—a night of celebratory drinking led them to a punk bar, where the then-formidable Bill saved a drunken Hank from a beating. In gratitude, Hank stumbled off to a tattoo parlor and paid to have Bill's name inked onto his chest before passing out. Only Boomhauer was with Hank, and, unable to persuade the proprietor to ignore Hank's purchase, convinced him to put the tattoo in a less conspicuous place, the back of Hank's head; Hank had completely forgotten that night, but was reminded of it while undergoing treatment for head lice in the present (an affliction caused by Bill trying to meet the school district's head lice lady). He had the name removed out of disgust, but eventually had a jailhouse tattoo of it put on to show Bill that the two were still friends.
Hank thinks very highly of Texas. He thinks that Texas is superior to all other states in the U.S or at least Hollywood. This is sort of satirical on the stereotype or at least exaggeration of Texan's state pride. In the episode "Returning Japanese Part 1", Hank says "Peggy, I've already chosen the country for our summer vacation, America. And the state, Texas. And the town, Denton. I don't care what their police did to that cyclist. It's still a great town." That was his response to Peggy's ideas for their summer vacation. Later in the episode, he also says to his father Cotton, "Dad, there is no other place I'd rather be" after Cotton said, "Hank, you work at a gas station; fuel this thing up and fly me back to Texas!"
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